or in the case of iMovie direct voice over. Using the iMovie app, it is possible, in a matter of minutes
to bring together photos taken on an ipad, other images, perhaps from the internet with a
commentary. Just try it! The fact that technology is being played with to produce artefacts to capture
a creative process, does itself evidence a range of creativity skills.
The ability to solve problems creatively is accepted as an important skill and a Creative Problem
Solving module is a core subject for second year business students at Birmingham City Business
School. This type of module can be assessed in a number of ways but the most effective way to
date has been by a digital story of no more than 5 minutes. Students develop skills of editing text,
producing images in a number of ways, exploring the technology options available to them and
working with their own voice. The outcomes suggest that producing a digital story can be
challenging, allows some to excel and encourages individual students to consider differing ways to
showcase their skills and insights. In this case, the assessment has offered a different challenge
to the students and to staff. In terms of staff feedback, viewing a digital story has provided all the
content required, often exceeding quality expectations, and has proved less arduous than working
through content heavy and not necessarily inspirational paper portfolios.
Jon Curwin
Senior Learning and Teaching Fellow and Principal Lecturer in Business Analysis
Birmingham City Business School
Perry Barr
Birmingham
B42 2SU
Email: [email protected]
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