SHO
W
Sunday is the traditional day one
of the AFTA Trade Show and for
Wilson Fishing it is hectic from
the moment the retailers walk
through the doors.
Appointments are booked well
in advance and our sales team
take the retailers through all of
the new products on show. Given
the number of new products
on display, and the focus on
products like our new range of
Ezy Cast castnets and the world
class Venom rods, the team had
a lot to get through in a short
space of time.
This process continues for the
OP
EN S
entire show and most of the
sales team end up a little hoarse
from all the talking they do in a
very short time.
Overwhelming support was
felt for the new products
and feedback was noted and
discussed with the managers
after the show finished on
Tuesday afternoon. The sales
team did a spectacular job of
setting up the stand, working
through the products with their
customers and genuinely trying
to help as many visitors as they
could. Our hats go off to our
wonderful team.
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