This annual event took
place from the 15th of
April 2013 till the 19th of
April 2013 in Cape Town.
On the 15th of April; press,
clients, stockists and
colleagues from all over
the world gathered in Cape
Town at the Westin Hotel
to listen to the founders of
Dermalogica, Jane and Ray
Wurwand being
interviewed by CEO, Cherie
Keating. This was followed
by a very interesting talk
with Annett King,
(Dermalogica’s Director of
Global Education) and Dr.
Diana Howard
(Dermalogica's VP of
Global education)- both
key players in in the beauty
industry who educated us
a bit more on the brand. I
think everyone had an
information overload, but
what a successful day it's
been!
Red Hot Events was
commissioned to do the
table décor for this
prestigious with a brief of
“We wanted the decor to
fit in with the brand”
therefore used test tubes
and a lot of glass on the
tables and kept the flowers
abstract but yet exciting.
This is not only a business
meeting, but also a place
where old friends meet up
again- therefore we had a
cocktail party on the
Wednesday evening so
colleagues could socialize
in a more relaxed
environment than around
a boardroom table. We
decided to give them a
true African experience by
adding true African flair
and flavour.
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