Realty411 Magazine Featuring Missy McCall-Hammonds | Page 20

Sturdy, Stable, Personalized Invest America W hen it comes to a turnkey rental, investors often get offered a one-size-fits-all approach. Yet, not all inves- tors want the same thing. Sure, some of us want cashflow. Others want to establish trusts for future generations to en- joy. Others may be want yachts. When it comes to investing with Invest America, alongside investing pros Ben Walls and Lorne Shive, you can expect a personalized approach with your end goals in mind. “What is it you want?” That’s the first question Ben asks prospective clients hoping to build their future (and their portfolio). And then he and partner Lorne dili- gently work with them to achieve those goals. Ben learned the value of a dollar at a young age: very young. He tells me how he found op- portunity in — of all places — wholesale clubs such as BJ’s and Costco. “I’d saved enough money to buy a case of Butterfingers at Costco and my parents chuckled and went along with my ‘master plan’,” he explains. What would he do with all those candy bars? Sell them, of course! “I sold them at school and around the neighborhood for 25 cents less than what they cost at the store, and I was still making 50 cents a pop.” His pitch was simple, “I sell for less and I bring it to you.” How’s that for a competitive advantage? It wasn’t long before he was eating candy for free, making a profit, and had diver- sified his portfolio into Snickers, Reese’s Cups, and Skittles: “This was right when Skittles started coming out with their different flavors… and people paid full retail price for those.” Realty411Guide.com PAGE 20 • 2014 Article by Hannah Ash | Look for Ben Walls and Lorne Shive on the cover of REI Wealth Monthly: http://REIWealthmag.com Since then, Ben’s investment philosophy hasn’t geared much off course — although, of course, it’s grown up in a big way. Ben Walls is one of those rare breeds of investors who just gets the funda- mentals of investing — and abides by them. There is a right and a wrong way to build walls and to approach construction. Ben Walls, true to his name, understands and he does things the right way. As with his childhood business of selling candy, his deals are still pretty sweet for anyone who buys with him. Why? He buys low, he employs the best contractors, he watches every dollar and he safe- guards his buyers’ investments with the watchful reWEALTHmag.com