Realty411 Magazine Featuring Lori Greymont | Page 66
Solar Advantage, pg. 64
These incentives are offered on
the state and federal level, with many
states maxed out already on the state
rebates. This has helped to increase
solar installations by 40% in the last
couple years and with the 30% federal
credit dissolving in 2016, it’s no won-
der there is a sense of urgency.
INVESTORS HAVE
MULTIPLE OPTIONS:
1. BUY AND HOLD #1: Buy the
property, purchase (not lease) their
solar system for the home. Collect
30% federal credit and move in and
enjoy the benefits of their solar system
saving them money right away.
2. BUY AND HOLD #2: Buy the
property, purchase (not lease) their so-
lar system for the home. Collect 30%
federal credit and rent out the property.
They are the utility provider now,
essentially, and can charge their tenant
the amount they choose, for the use of
the electricity or raise the asking price
for the rent to include electricity.
3. BUY AND FLIP: Buy the prop-
erty, flip, and include a solar pv system
(purchased not leased) in the renovations.
Collect 30% tax credit as the original
purchaser of the solar system. List the
property for sale and raise the asking price
of the home based on the value of the
solar system. would need to be displayed on the front,
side or back of the house. And now due to
lenders wanting to make sure they have
their foot in the door — specific lenders
will allow the homeowner to include
solar in the original purchase of their new
home.
INCREASED PROFITS.
REALTORS® are starting to realize that
the use of solar in their marketing efforts
is becoming a useful tool in garnering the
attention of potential buyers. It’s possi-
ble that most of their homes they have
listed do not include solar. But there are
REALTORS® staying ahead of the game
and instead marketing the option of solar
based on how optimal each individual
listing is and using this information for
their open houses. ONE PAYMENT FOR
EVERYTHING.
Secondly, if their seller does not want
to pay to have solar installed, they can
market the solar option for that particular
home, increasing their buying pool. The
right solar installer can get you a quick
install before the new homeowner even
unpacks their boxes.
Third, many REALTORS® have stated
that by advising their past clients that they
now have a connection in the solar indus-
try, they have found it to be a great excuse
to reconnect again and have even received
several referrals from past clients. The
REALTOR®is now connected in more
than one industry, proving to be a greater
asset for buyers and sellers alike.
In 2015 if you are a REALTOR® or
investor, solar could be your new best
friend. v
WHAT DO THEY STAND
TO GAIN?
First off, they have an added tool they use
for their sellers and their buyers. Their
buyer is likely to get solar at some point
for their new home. Now they can find out
if the roof space is sufficient, if there is
high sun exposure and orientation of the
house will determine whether the solar