Realty411 Magazine Featuring Lori Greymont | Page 62

Lori Greymont, pg. 29
5 TIPS FROM LORI GREYMONT
the West Coast
It used to be location, location, and they know
need to
location, but I have found that they
drive west
there are really 5 keys to
but they don’t
successful investing. They are: know what
highways to
use and they
1. Market Timing — you need to un-
derstand where in the real estate cy- have no idea
how long it’s
cle your market is.
going to take.
2. Your Plan — invest in what meets
We coach the
your goals, don’t follow what every-
clients that
one else is doing.
want to partic-
Linda: Have you
ipate
actively
made any poor in-
3. Location — this is important in re-
in
their
wealth
vestment decisions?
gards to picking a marketplace that
creation, but
If so, how would
has a strong economy and a neighbor-
the truth is that
you have done
hood that meets your investor goals. we find that
things differently?
4. Team — this is probably the most
most people
Lori: Of course! I
important component with long-term want to sim-
always say a sign of
ply add the
an expert is someone holds, 90% of your success is based
creation in a
who has made a
on how well you select and manage
passive man-
mistake and stayed
your tenant.
ner building
in the game. The
5. Numbers — it’s critical to know
for the future.
saying is, “If you
what the real numbers are and to
You will
fall off the horse get
notice I didn’t
back on.” There is
make sure they meet your goals.
say anything
good value in that
about goals.
because you learned
What we do is much more strategic, much
something in that process. Why not apply
more profound. There is a beginning, a
what you learned?
The biggest mistake I made was buying middle, and an end. We come up with an
acquisition plan, a holding period, and
a 40-acre parcel of land with the expecta-
most importantly, an exit strategy. For
tion of appreciation. The reason it was a
each investor we create a customized strat-
mistake is because land doesn’t generate
egy unique to their objectives. This plan
income. We had a seller carry the mort-
works for investors who want to replace
gage, so we had expenses, no income and
their income now actively participating
decreasing value. Needless to say, we
in real estate or those who want to build a
forfeited it back to the owners, causing
future plan for themselves or their legacy.
myself and others to lose our down pay-
We create the right strategy, find the
ment money.
right properties in the right markets in the
The lesson to learn in this is real estate
right neighborhoods to execute their per-
doesn’t always go up and you should buy
sonalized strategy. We even find property
on the fundamentals of cash flow. Any-
managers and in most cases put tenants in
thing else is gambling.
place. This allows our clients to execute
their plan with little impact on other as-
Linda: Why is your company different?
pects of their busy lives.
Lori: What really makes us different at
While we believe in having a local
Summit is our ability to work hand-in-
team support your investments, we also
hand with real estate investors to identify
a concrete strategy and plan to reach their believe that the holding period is where
your success is created. For this reason
investment objectives with dependable
passive income. We find that most want to we use our clout to intervene if any issues
come up after a property is owned and
retire, put their kids through college, get
rented.
freedom from their day job, or maximize
Bottom line, our clients trust us be-
their performing assets, but they don’t
cause of our experience and our excellent
have a road map on how to do it. It’s like
track record of delivering high returns
they want to go from the East Coast to
fearful of the econo-
my, we were invest-
ing in homes, re-
pairing them, hiring
people, buying sup-
plies, selling them
to investors and
improving neigh-
borhoods, impacting
communities in a
positive way.
Realty411Guide.com

PAGE 62 • 2015

and being there for them from start to
finish. We help them identify a strategy
and execute it whether it is to participate
actively in their investing or a “done for
you” turn-key solution.
Linda: What are your plans for 2015?
Lori: My passion this year is to help
investors achieve the success they de-
serve. While I was caring for my mom,
I took the time to write a book, Live
Like A King, Think Like A Farmer – 10
Simple Steps to Make Millions in Real
Estate. The purpose of this book is to
help get the message out to everyone
that making money in real estate is sim-
ple and achievable. You can create the
lifestyle you want by following the sow
and harvest principles of a farmer. This
is an instructional hands-on book that
will walk someone through the steps of
creating wealth in real estate. It is easily
digestible for the new investor while
containing plenty of sage wisdom for the
experienced investor. Make sure to visit
www.livelikeakingbook.com to register
for more information about obtaining
your copy of this book.
Along with this book, we will con-
tinue to educate with our radio show,
Real Estate Radio Live on AM 1220, the
Wall Street Business Network. Our team
member, Charlie Castro will host the
show. He takes his time to finding rele-
vant market experts and topics to discuss.
Definitely worth your time! This plays
live on Thursdays from 3 to 4 pm PST or
it can be heard in replay on our website.
We are actively monitoring and open-
ing new markets that meet our criteria for
solid cash flow investments for our in-
vestors. Additionally, as the single family
housing market recovery matures we are
seeing more opportunities in commer-
cial, syndication and development that
benefit our investors. For us, it’s about
supporting investors who want to get
solid passive cash flow from real estate
investments.
Lastly, as a passion project I have
created an all-women’s mastermind
group called The Impact Circle, for
investors and business owners that are
ready to positively impact their futures.
This group brings women business own-
ers together to catapult each other to
success with power, passion and purpose.
For more information about this group
visit online: www.theimpactcircle.com

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