Realty411 Magazine Featuring Lee Arnold from Cogo Capital | Page 15
MEET A
LEGEND
CALIFORNIA
REAL ESTATE
MARKETPLACE
In The
By Bruce Kellogg
Who is Bruce Norris?
Bruce is a longtime real estate investor, builder,
“hard money” lender, and real estate educator with over
35 years of experience. His history includes over 2,000
real estate transactions as buyer, seller, builder, or
money lender.
He was married at 17, and had two children by age
18. He has lived on food stamps, and was fired from
five consecutive jobs before entering his present
business. He started by flipping houses, and he opened
The Norris Group in 1997 as a “hard money” lender.
What Has He Done?
Renowned for his ability to forecast longterm real
estate trends and timing, the release of The California
Comeback report in 1997 gained him much notoriety.
The accuracy of the extensive report led many
California investors to financial freedom. His January
2006 release, The California Crash, was an indepth
look into the California market correction and the
statistics behind Bruce’s predictions.
Bruce speaks and debates nationally, and has been a
guest speaker at the Mortgage Bankers Association,
REOMAC, Inman, HousingWire, California
Association of Realtors, California Builders Industry
Association, California Mortgage Association, the Real
Estate Research Council, and several local and national
investment clubs, associations, and service clubs. Bruce
has met with local and national government officials,
including FHA and Fannie Mae, to discuss market
solutions and insights.
Bruce has contributed articles to many real estate
magazines and newsletters, including The Business Press,
Scotsman Guide, Creative Real Estate Magazine, The
Orange County Register, RealtyTrac’s Foreclosure
Newsletter, AOA Magazine, and The Daily Commerce.
He has also been featured in: The Wall Street Journal,
Fox Business News, Nightline ABC, The New York Times,
Time Magazine, Good Morning America, The Los
Angeles Times, Fortune, Mortgage Banker Magazine,
Money Magazine, Reuters, The Associated Press, The
Tribune, and numerous others.
What is Bruce Doing Now?
Bruce is also the host of the awardwinning series, I
Survived Real Estate. The events bring together leaders
from numerous real estate sectors to discuss legal
regulations, stimulusrelated issues, and solutions to the
current market. The events have also helped raise over
$860,000 for charity since they began in 2008.
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