Atman Real Estate
With a staff of five , Atman finds and cultivates buyer and seller leads for brokers and agents using the client ’ s social media , primarily Facebook and Instagram .
They prequalify each lead to determine their needs and motivation . They then actually set the initial appointment for their client and the alreadyqualified lead . This saves their client a tremendous amount of time and rejection .
Plus , some Realtors ® do not prospect as much as they should to realize their aspirations . Atman advertises “ an additional 24 closings per month ” for its clients .
After the Atman client meets with a new lead , there might not be an immediate agency buy or sell transaction . Then Atman uses its Contact Relationship Manager ( CRM ) to text and email the lead up to 12 months on behalf of their client . This reminds the lead of the client ’ s continuing interest and support . This helps keep the lead from wandering
Image by Laetitia ANJUBAULT from Pixabay
off ! ( How many agents follow up as thoroughly as this ? Just saying !)
The messages that Atman sends to a client ’ s leads are customized for the client . These are not generalized and copies as some lead services do . Atman nurtures the leads for its clients . Additionally , Atman ’ s leads are exclusive . They accept one client per city based on a 25 mile radius , and they NEVER sell leads multiple times .
Atman ’ s “ Unique Selling Proposition ” ( USP )
To be successful , an enterprise needs to adopt a Unique Selling Proposition that distinguishes and distances it from its competition . There is a lot of competition in the “ lead purveyor industry !”
Atman leads the pack by cultivating leads for its clients to the actual appointment , then following up for 12 months , if necessary .
To be successful , an enterprise needs to adopt a Unique Selling Proposition that distinguishes and distances it from its competition . There is a lot of competition in the “ lead purveyor industry !” Atman leads the pack by cultivating leads for its clients to the actual appointment , then following up for 12 months , if necessary .
Article written by BRUCE KELLOGG
Bruce Kellogg has been a Realtor ® and investor for 40 years . He has transacted about 800 properties in 12 California counties . These include 1 4 units , 5 + apartments , offices , mixeduse buildings , land , lots , mobile homes , cabins , and churches . He writes and edits copy for Realty411 and REI Wealth magazines .
Mr . Kellogg is a recipient of an Albert Nelson Marquis Lifetime Achievement Award , listed in Who ’ s Who in America – 2019 .
Mr . Kellogg is available for consulting about syndication , “ turnkey ” investments , jointventures , and other property purchases nationally , and other consulting assignments . Reach him at
brucekellogg10 @ gmail . com , or ( 408 ) 4890131 .
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