Real Estate Investor Magazine South Africa November 2015 | Page 42

4 COMMERCIAL MARKETING Commercial Investment Questions WILL THE SPACE BE USED AS A RECRUITMENT TOOL? - What image is the space projecting to prospective employees? - Younger employees may prefer to be in the middle of city life, while more seasoned workers may prefer a quieter environment Is the Space conducive to working relationships? - How do you envision the layout - Ideally there will be accommodations for 3 – 4 people working on the same talk, a central conference room for formal meetings and internal community space for informal gatherings Start-up Companies to Ponder HOW MUCH SPACE DO YOU NEED TODAY VS HOW MUCH YOU NEED IN THE FUTURE DOES THE SPACE PROVIDE CONVENIENT ACCESS TO AMENITIES? - Does it provide access to eateries/convenience amenities without excess travel? - Who will be working on the office and how often - How flexible is the lease and can a longer accommodation be negotiated based on growth and contraction