Real Estate Investor Magazine South Africa July 2016 | Page 54
ATLANTA
The Importance of
Liquidity in Real Estate
BY RJ PALANO
S
ince the beginning of time the wise use of
leverage has made people very rich throughout
the world. Leverage has had two major
components throughout my real estate career:
1 Leverage of people
2 Leverage of finance for real estate purchases
In real estate we hire realtors, contractors, property
managers, bookkeepers, marketers, …the list
continues. The main idea here is to do what you do
best and hire the rest of the people to help bring you
closer to your goals. It’s the unwise use of financial
leverage that gets many well-intended investors in
trouble and I’d like to take you a little deeper on why
liquidity is so important with real estate.
In 2006, the real estate bubble in Florida was in
full force. At that time, the market was ignited by
low interest rates and easy credit which was fueled
by investors throughout the country especially buyers
from California. At that time I was wholesaling
properties primarily in Florida with an emphasis on
the Tampa and Sarasota Bay areas. In an average
month we would wholesale 8-22 houses, this would
occur every single month. The buying frenzy was on
and like today’s market, our biggest challenge was
obtaining quality inventory.
The point here is that most of these buyers had no
equity at the time of purchase that translates to no
liquidity. Buyers from California would buy anything
in Florida they could if they could get financing with
zero concern for liquidity, and no thought of shortfalls
or depressed values. This was a disaster for investors
and most of them lost the properties at foreclosure.
Single Family Houses are the Most Liquid of
All Real Estate Investments
Let’s say you can buy a 10 unit apartment building
for $1,000,000 or 10 houses at $100,000 each all cash
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JULY 2016 SA Real Estate Investor
without financing. What would be better for you?
Some people might say the apartment building would
be better because all your tenants are centralized and
under one roof. I’ve had both and I would have to
say the SFH would be best for the following reason:
Liquidity! If I ever needed say $150,000 I could raise
the funds easily in a number of ways:
1 I could sell a house or two.
2 I could borrow on a house or two conventionally or
with private funding.
3 I could sell a partial interest in a few houses to
another investor.
4 I could sell an option to purchase to tenants.
You can’t do that with an apartment building or an
office building!
Another reason I would chose single family homes
is: Different Locations. More locations allow you to
diversify your portfolio. With SFHs, you can sell to
an end user/homeowner and these types of buyers
will pay more if you have a well-located house because
end-users/homeowners buy for emotional reasons!
If you would like a free consultation and
comparative market analysis on any
property in the U.S., contact me at the email
below.
To your investment success,
RJ Palano Director of Acquisitions
www.BuyCashFlowProperties.com
(813) 495.3006
[email protected]
RESOURCES
rjpalano.com
www.reimag.co.za