Real Estate Investor Magazine South Africa December/ January 2018/2019 | Page 30

IMPROVING
ADVERTORIAL
Make your home
beautiful and saleable
with Plascon’s 2019 colour forecast
Pause and reflection with an artful blend of grey and beige.
Ravine (62) is Plascon’s Neutral of the Year 2019.
T
here’s nothing like a fresh coat
of paint to breathe new life into
a space. Together with consid-
ered décor and furniture, it gives the
homeowner the chance to put their own
stamp on their bricks and mortar. Keep-
ing up the paintwork is also essential
for safeguarding a home’s value but one
person’s colour palette might not be the
next person’s cup of tea. By using Plas-
con’s on trend Colour Forecast 2019,
homeowners can ensure that the colour
in their home doesn’t detract from its re-
sale value but still gives them a beautiful
space they love.
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Plascon’s Head of Decorative
Marketing, Katlego Kondlo says,
“Beyond aesthetics, an excellently
applied coat of paint helps protect
a house from the elements and
demonstrates that it’s well-cared for.
This adds significant value to your home
especially when the time comes to sell,
and would-be buyers see that the home
won’t cost them extra money to paint in
the long term.”
Teaming up with trend authorities
with research obtained from around the
world, each year Plascon collaboratively
decodes current social and lifestyle
DECEMBER 2018/JANUARY 2019 SA Real Estate Investor Magazine
insights into projected colour, décor and
design trends. The 2019 Colour Forecast
presents four colour stories that speak
to six identified social moods. Katlego
says, “These moods include cocooning,
urbanisation,
individualisation,
emotional intelligence, mindfulness and
global connection and are dictating how
people like to create and curate their
spaces. Our four colour stories speak to
these trends.”
Part of the Luxury colour story,
Ravine (62) is Plascon’s neutral of
the year 2019 and a versatile blend
of grey and beige that can be used for