Culture isn ’ t something that happens overnight — it ’ s built daily through consistent action . It starts with leadership . By staying true to our values and principles , the right culture follows naturally .
Broll ’ s Legacy : 50 Years of Pioneering Real Estate Services in Africa
At Broll , we ’ ve spent 50 years pioneering real estate services in Africa , and during that time , we ’ ve learned one crucial lesson : those who embrace change , thrive .
As chairman and founder , Jonathan Broll , says , “ If you only read the headlines , you ’ d never get out of bed .” This reflects a powerful mindset that real leadership isn ’ t about reacting to fear but about focusing on what ’ s real and tangible .
The Future of Broll Looking ahead , Horne is focused on expanding Broll ’ s footprint beyond Africa , with plans to grow in the Middle East . Additionally , the company is committed to sustainable real estate solutions that align with global environmental goals .
Advice and Legacy Horne ’ s advice to aspiring entrepreneurs is simple : believe in yourself , take risks , and surround yourself with people who know how to win . As for his legacy , Horne hopes to leave a lasting impact on the real estate industry , one that priorities integrity , innovation , and sustainability . As Broll celebrates 50 years of excellence , Horne ’ s leadership has been instrumental in shaping the company ’ s journey , ensuring that it remains at the forefront of Africa ’ s real estate sector .
26 REI MAGAZINE FEBRUARY 2025