MASTER INVESTOR PROFILE
entrepreneurial and team based and is about being interactive and down to earth . It also focuses on developing long-term relationships where we have dealt with a number of companies since inception .’
He goes on to say that their company culture has no hierarchies and is more of a flexible and innovative meritocracy where everyone is expected to have an opinion , to argue and listen as opposed to a bureaucratic structure and approach . ‘ Our decision making style is to be decisive , consultative and needs to fit the business environment . There needs to be a strong fit in the way your culture and business environment work together .’
He goes on to say , ‘ We are inner-city guys and proud of it , we love the energy , that it is cosmopolitan and staff are directed towards that . Your brand is your people , not your logo or intellectual property .’ He aligns with and quotes legendary management consultant Peter Drucker who made a profound statement that has become basic business philosophy , ‘ Culture eats strategy for breakfast .’
Uplifting our Country Jackson foresees massive opportunities in the commercial property housing , residential rentals as well in affordable housing sectors more generally . He says , SA has an urban sprawl problem if not a crisis . Housing policy is pushing people further and further away and urban densification is a national imperative . We are at the cusp of our urbanisation trend . By 2025 CBE predicts that 70 % of SA will be urbanised .
There is huge demand for densification and for urban housing . Increasingly we are realising that affordable housing whether its new developments for ownership or rentals is part of the real economy and not just a welfare play or budget provision . It is something that stimulates economic activity with massive multipliers . Centre for Affordable Housing Foundation ( CAHF ) has identified that the economic value chain of housing in the real economy is huge .
6 FEB 2022 SA Real Estate Investor Magazine