How has Lightstone’ s data and reporting toolkit helped you solve specific property challenges or make better investment decisions for investors and property practitioners. Also, what makes your data insights stand out in terms of accuracy, depth, and impact your day-to-day operations or long-term strategy?
Question
How has Lightstone’ s data and reporting toolkit helped you solve specific property challenges or make better investment decisions for investors and property practitioners. Also, what makes your data insights stand out in terms of accuracy, depth, and impact your day-to-day operations or long-term strategy?
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Answer from Esteani Marx
Twenty years ago, the depth of real estate and property investment insights we now take for granted would have been unimaginable Today, platforms like Lightstone have transformed the way we operate— not just as estate agents, but as informed investors.
Lightstone enables faster, smarter decisions by delivering accurate, data-driven insights that save time and money. It empowers both property investors and professionals to offer clients— from first-time buyers to seasoned investors— reliable, fact-based advice tailored to their unique strategies or real estate needs.
In real estate, mistakes can be financially devastating due to unavoidable costs like transfer duties and registration fees. Lightstone helps mitigate these risks by closing knowledge gaps with comprehensive market analysis, property trends, and area-specific data— supporting informed decisions and reducing the chance of costly errors.
Crucially, platforms like Lightstone remove personal bias from the decision-making process. Its data-driven approach ensures choices are based on facts rather than assumptions or emotion. This has strengthened my own investments and deepened my understanding of the South African property landscape.
With this broader perspective, I’ m better equipped to assess local market performance against global benchmarks and guide decisions accordingly. Lightstone is more than a tool— it’ s an enabler of smart, strategic property decisions in a dynamic and often complex market.
Esteani Marx is the Business Development Executive at Lightstone, where she’ s been driving real estate solutions since 2016. Got a Property Question? Ask the Experts!
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