SELLING IS ABOUT LIFE, NOT THE CYCLE
“ Our Ray White agents are constantly asked about‘ timing the cycle’, but more often, success reflects the intersection of personal circumstances and favourable market conditions.”
People don’ t buy homes because economists revise inflation forecasts. They buy because children arrive, careers change, retirement approaches, businesses expand, and lifestyles evolve.
“ Those drivers continue regardless of where the OCR sits,” Coulson says.
That’ s why residential property has remained remarkably resilient despite an uncertain economic backdrop.
“ The market isn’ t being sustained by speculation; activity is being driven by Kiwis moving on with life.”
“ People don’ t buy homes because economists revise inflation forecasts. They buy because children arrive, careers change, retirement approaches, businesses expand, and lifestyles evolve.”
Daniel Coulson, Ray White New Zealand, Chief Executive
A NARROWING OPPORTUNITY
Coulson says every property cycle presents a window where buyers remain active, prices are relatively stable, and opportunity still outweighs urgency.
“ Those windows don’ t close with a bang; they narrow quietly,” he says.
“ The next OCR decision will come, so will another inflation figure, another election poll and another economic forecast. Waiting for every variable to align isn’ t a strategy. More often, it’ s how the opportunity passes unnoticed.”
“ For homeowners considering a move, the question is becoming less about whether conditions are good enough – and more whether they will ever be this balanced again.”
RAY WHITE NOW NEW ZEALAND | 8