Ray White Now New Zealand 29.6.2020 Version 6 - 29 June 2020 - Page 17

3. Unrivalled brand presence and media profile As Australasia’s largest real estate group, supported by a dedicated and highly experienced team of newshounds in our PR team, we are able to generate maximum exposure for our customers. Our media exposure dominates all other brands in terms of publicity - which is the sweet spot. Our profile in newspaper advertising and editorials along with a large number of listings on realestate.co.nz and trademe.co.nz - is huge. To put a price on the power of the media coverage we create, it was worth AUD$15.8 million in May, and AUD$85 million in April 2020. We have a dedicated team of highly experienced in-house journalists who can get your property the exposure that money can’t buy. When a home is listed with Ray White, our clients are introduced to the national public relations service; a team that’s plugged into the New Zealand media and has the sole focus of achieving more exposure for the properties we sell, to the audience that matters most. Online Stuff Article - Ray White Full Circle “Rundown Christchurch villa is hot property”. 17