Ray White Now New Zealand 19.10.2020 Version 22 - 19 October 2020 - Page 24

3 . UNRIVALLED BRAND PRESENCE AND MEDIA PROFILE
As Australasia ’ s largest real estate group , we are supported by a dedicated and highly experienced team of newshounds in our PR team who work seven days a week . The team excels at winning “ earned media ”, the exposure that money cannot buy , it must be earned .
Our media exposure dominates all other brands in terms of publicity - which is the sweet spot . Our profile in newspaper advertising and editorials along with a large number of listings on oneroof . co . nz , realestate . co . nz and trademe . co . nz / property - is also huge .
To put a price on the power of our media coverage , in September , the Ray White Group in September as a whole achieved more than $ 11.57 million worth of earned media mentions in print , online , radio and TV , according to iSentia , our media intelligence agency . That ’ s free publicity for the group and all its members .
Our experienced in-house journalists can get your property the exposure that money can ’ t buy .
When a home is listed with Ray White , our clients are introduced to the national public relations service ; a team that ’ s plugged into the New Zealand media and has the sole focus of achieving more exposure for the properties we sell , to the audience that matters most .
Sunday - HOT PROPERTY featuring Ray White Manurewa salesperson , Charlie Brothers .
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