12 MAY EDITION
Demand
Our result for April was clearly driven by our strong volume of buyer demand . Across all of our metrics , demand was up .
The initial buyer metric we take into consideration is the number of buyers viewing properties online .
Throughout April was saw 4.39 millions views across our Ray White websites . This is 45 per cent higher than this time last year . This has resulted in over 51,913 enquiries being sent , a volume which is 59 per cent higher than April last year .
The demand hasn ’ t stopped at online activity . Across our auctions in April , we recorded an average of six registered bidders per auction and of these bidders an average of 3.6 were actively bidding ( refer to Chart 4 ).
Sellers who proceeded to auction were rewarded with 12.33 per cent more under the hammer than the highest offer prior .
Chart 3 : Online enquiries
This chart compares the number of online enquiries made through Ray White websites from 2018 , 2019 and 2020 . It shows online enquiries are 59 per cent above levels at the same time last year .
80k 70k 60k 50k 40k 30k 20k 10k
Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun
2018-19 2019-20 2020-21 Source : Ray White Online Analytics
Chart 4 : Bidding by month
The chart illustrates that the average number of registered bidders per auction has reached 6.1 throughout March 2021 .
Jul |
Aug |
Sep |
Oct |
Nov |
Dec |
2021 |
Feb |
Mar |
Apr |
May |
Jun |
# Online Enquiries / 28 days
# / 28 days
8 7 6 5 4 3 2 1
Source : Ray White EARS Auction Reporting System