News prevalent common data environment , which is centered around the 3D models that emerge from the design phase .
Bunce says 3D models can be detailed or somewhat detailed . “ In South Africa , these models are mostly somewhat detailed , with the aim of selling the architectural vision – it ’ s what I call ‘ Hollywood BIM ’. With a standard like ISO 19650 , the models become much richer and form the core of the data that is preserved around a project .”
Once other people start looking at the model – quantity surveyors , estimators – additional information can be linked back to the model , resulting in the accumulation of metadata in relation to the project . In addition , users can simulate the building process and run scenarios without getting into a situation where they are learning while they build .
“ This scenario allows for better planning and project control . All of the associated trades information is linked back to the model . This is how technology can be used in a concerted way to support digital transformation and enhance the way construction companies operate ,” notes Bunce .
He uses the analogy of a three-legged stool . “ The important part of the stool is the surface that is supported by the three legs . A good digital platform brings the three pillars – people , process and associated data – together in a way that adds value for everyone involved .
Bunce points to BCG ’ s Performance and Innovation Are the Rewards of Digital Transformation , which underlines six key factors that underpin successful digital transformation journeys , where companies achieve an average operating profit increase of about 21 %. They include :
• An integrated strategy with clear transformation goals . This involves strategy formulation that moves out of the boardroom to embrace large-scale , participative processes to draw insights from all roles in the organisation .
• Leadership commitment . There needs to be strong leadership involvement at senior levels to ensure that whatever innovation is adopted by the business gets integrated into one cohesive framework for the organisation .
• The deployment of high-caliber talent . This refers specifically to people with high technological proficiency .
• An agile governance mindset . The opposite of the bureaucratic mindset , which is still prevalent in most construction companies . The preoccupation with innovating and delivering increasingly more customer value .
• Effective monitoring of progress . Setting targets around processes and outcomes – and making sure sufficient data is taken into account to be able to measure whether or not improvements have been made .
• Business-led modular technology and data platform . Adopting technologies that play well in the sandbox with other technologies .
Bunce says a transformative approach is evidenced by collaborative teams , well-defined workflows and centralised accountable data . “ A unified platform will provide the vertical capabilities to support the needs of a diverse set of roles , support collaboration across roles and drive consistency using digital workflows that capture best practice .” RACA
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