RACA Journal March 2023 | Page 19

Events and Exhibitions networking opportunities greatly missed over the period since the prior event .

Being delayed by a year owing to the global pandemic , FRIGAIR 2022 indeed held the key to renewed industry stimulus and will continue every three years going forward . General consensus for this year is that this prestigious industry gathering went well beyond expectations , with :

• Three days of free to attend workshops arranged and hosted by SAIRAC as part of their commitment to further the education of the HERVAC industry

• Several product launches

• Demonstrations

• Celebrations

• Long-awaited face-to-face interaction

“ With such a great and diverse line-up of technology and trends that exhibitors showcased as well as the educational opportunities on offer , FRIGAIR once again proved its status as a premier event and has built onto its status as the largest dedicated event for these sectors on the continent . In fact , the quality of the FRIGAIR exhibition is comparable to the best the world has to offer and we are proud to be a partner in that .” — SAIRAC

If you are interested in exhibiting at FRIGAIR 2025 , get in touch with the team that will be available to discuss a solution that suits your business . By 2025 , during the four years since FRIGAIR 2022 , many of your target clients — namely engineers , contractors and technicians have entered the industry . So , if you think everyone already knows your brand , think again !

This is the perfect opportunity to establish and build on new relationships as the industry comes together in the same place at the same time to partake in the proven experience of face-to-face interactions .

Some top reasons to exhibit include :

• Branding

• Generate on-site sales and extend your pipeline with quality sales leads

• Showcase your latest energy efficient and environmentally friendly solutions

• Launch new products and services

• Engage on a proven face-to-face platform preferred by industry role players

• Thousands of relevant buyers coming to you

" Praised as the ideal platform to not only present cutting-edge industry trends and technology , it ’ s the platform that ticks all the boxes of true and complete industry engagement ."

The FRIGAIR exhibition is owned by the South African Institute for Refrigeration and Airconditioning ( SAIRAC ) and managed through organisers Interact Media Defined and Specialised Exhibitions – a division of the Montgomery Group . RACA