Events and Exhibitions
INDUSTRY FULLY BEHIND
FRIGAIR 2022
Frigair Expo
22
Since the announcement of the postponement of the continent ’ s largest dedicated HEVACR event , positive feedback continues from the industry at large . “ After widespread engagement with the industry after the announcement of Frigair moving due to the effects of the global pandemic , the industry is backing this event more than ever , and feedback continues to be strong and positive ,” says Dale Macnamara , Frigair exhibition manager .
Frigair 2022 has received increased support from the industry and promises an exceptional experience between 01 and 03 June 2022 .
RACA Journal I January 2021
In order to host a successful event , there needs to be the buyin from not only the exhibitors , but the visitors to the show too – which is one of the bigger factors . You can ’ t have a great show with no feet , or having to manage a certain quota of people , social distancing and so on , because these factors will also deter a visitor ’ s attendance . Similarly , knowing you have to stand in a long queue , only to be screened and sanitised before entering would , as you can imagine , be seen as a significant challenge before visitors even get to the venue .
“ Although the global events industry has seen a push towards virtual and digital events in Europe and America , the landscape in South Africa and Africa as a whole , leans far more towards interactions face-to-face . This , along with the fact that there will be an increased hunger for this sort of interaction , programme and knowledge sharing , Frigair 2022 is already looking set to top prior events with increased interest in participation from local and international companies . There is of course scope to include a virtual and digital element as an add-on , but in reality the Frigair organisers believe this as a replacement , is just not the correct solution for this market ,” says Sven Smit , event director at Specialised Exhibitions Montgomery .
Through various information gathered from the industry during consultations , the event organisers are also engaging in , and investigating , different opportunities to gain attendance from sectors that have not always been seen as the ‘ traditional target audience ’, however with the changes many economies have , and still will undego on the continent , dynamics change and so new and innovative solutions will continue to come forth thus opening up new business avenues to be explored for both the public and private sectors .
Having built an unmatched reputation by any other trade show of its kind , Frigair continues to prove itself time and again as the trade show that delivers innovation and opportunity . The sold-out 2018 Frigair Expo boasted 140 exhibitors , representing not only the local HEVAC & R market , but also leading international players . The expo was hugely successful and Frigair exhibitors were given plenty of opportunity to engage with thousands of high profile visitors . Frigair 2022 will take place at the Gallagher Convention Centre in Midrand , Gauteng between 01 and 03 June 2022 and with over 45 % of the available exhibition space already being sold out , opportunity is running short if you want to be a part of the industry event . Various stand sizes are available and
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