QYR Market Research Global Public Relations (PR) Tools market research | Page 3
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• "Public relation is a strategic communication process that builds
mutually beneficial relationships between organizations and their
publics." Public relations can also be defined as the practice of
managing communication between an organization and its publics.
• This report covered the Publishing tools, Social Media Monitoring &
Management, Content Creation and Distribution, Data Aggregation,
Monitoring, and Analysis and Relationship Management.
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