QYR Market Research Global Military Footwear market research | Page 7

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• The influx of new and innovative designs coupled with increasing
consumer awareness about trendy and characteristic military
footwear are among the major factors fueling the growth of the
market. Moreover, consumer’s changing lifestyles, preference,
increasing demand, comfort, and stylish products further
boosting the market of military footwear.
• Significant and lasting barriers make entry into this market
difficult. These barriers include, but are not limited to: (i)
product development costs; (ii) capital requirements; (iii)
intellectual property rights; (iv) regulatory requirement; and (v)
Transitions’ unfair methods of competition.
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