QYR Market Research Global Doorphone Market Research | Page 5

QYResearch
The leading companies own the advantages on better performance, more
abundant product’s types, better technical and impeccable after-sales
service. Consequently, they take the majority of the market share of high-
end market. Looking to the future years, the slow upward price trend in
recent years will maintain. As competition intensifies, prices gap between
different brands will go narrowing. Similarly, there will be fluctuation in
gross margin.
The industry is expected to remain innovation-led, with frequent
acquisitions and strategic alliances adopted as the key strategies by the
players to increase their industry presence. Market stays in mature period
with a clear concentration. Meanwhile, optimize product mix and further
develop value-added capabilities to maximize margins.