QUEST Training Workshop (Phnom Penh), May 2017 Edition Quest WorkshopV2 | Page 29
QUESTIONS that define a QUEST
Why am I business?
What business are we in? (and how is business)?
What Jobs Are We Getting Done For Customers?
How can I create more value for existing customers?
What matters most to my customers?
What needs to change for my business to double in size?