QMU's virtual hamper shows a
mouth watering array of artisan
food and drink products from QMU's
knowledge exchange partners.
ETEAKET
- leaf tea experts based in Edinburgh
Producer aims: to expand the range of
speciality teas, tea blends, flavoured and
decaffeinated teas, and to identify and
understand the antioxidant and caffeine
levels of Eteaket teas in order to convey
accurate information to customers.
Research aims: to assess the
antioxidant content and caffeine levels
of Eteaket’s product range.
Research results: the research provided
a scientific evaluation of the antioxidant,
total polyphenol and caffeine profile on
the product range.
Producer results: the company can now
provide customers with clear and visual
nutritional facts by highlighting accurate
information in its packaging and website.
CUDDYBRIDGE
- artisan juice producer based in
Peebles
Producer aims: to produce a new
seasonal drink using apple and sea
buckthorn berries.
Research aims: to establish the
qualities and nutritional properties of
the combined juice.
Research results: the addition of sea
buckthorn results in a high antioxidant
content that can prevent slow oxidant
damage to the body. The combination
of the apple counteracts the slightly tart
taste of the sea buckthorn and results in
a delicious, freshly squeezed fruit drink.
Producer results: the development of
a new freshly squeezed juice combination
that has a higher nutritional content
than the company’s individual apple
juice product.
BELHAVEN FRUIT FARM
- East Lothian fruit farm
Producer aims: to develop a successful
marketing strategy for its new fruit ice
dessert products.
Research aims: to establish the
nutritional content of its new fruit ice
products.
Resea rc h r esult s: many healthy
components of the fruit ice were
identified.
Producer results: Belhaven was able
to make confident statements in its
promotional materials about the health
benefits of its new product. This had a
positive impact on its sales and marketing
efforts.
QMYOU / Knowledge Exchange
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