QMU UG Prospectus 2023sp | Page 97

BA / BA ( Hons ) Business Management with Digital Marketing
What makes customers buy from a business ? How can self-promotion make a company more profitable ? Our BA ( Hons ) Business Management with Digital Marketing will help you develop a specialised understanding of marketing theory and practice . In Years Three and Four you ’ ll take modules that further develop your marketing knowledge . In addition , you will learn to evaluate existing marketing plans and communications against the latest theoretical developments and acquire the skills and knowledge to plan strategic initiatives and interventions . The route is designed to increase your career options by providing you with a solid foundation in core principles of business management .
BA / BA ( Hons ) Business Management with Finance
At the heart of every successful business is an accomplished finance team . Our BA ( Hons ) Business Management with Finance is a specialist finance pathway that will give you the contemporary theory and practice you need to carve a career in business finance and management .
In Years Three and Four you will take modules which are accredited by the Chartered Institute of Management Accountants ( CIMA ). This allows graduates from this route to gain an accelerated route to the CIMA Certificate in Business Accounting and CIMA Professional Qualification , through exemption from eight professional exams .
BA / BA ( Hons ) Business Management with Human Resource Management
People are an organisations most important asset . Are you interested in a career which facilitates and maximises the contribution of people ? Our BA ( Hons ) Business Management with Human Resource Management will provide you with the expertise to align organisational goals with people , values and culture .
In Years Three and Four , you can pick the modules best suited to your interests . HR professionals cover a wide range of
employment related areas including resourcing , learning and development , employment law , equality and diversity , organisational change , design and development , compensation and benefits and HR analytics . These elements benefit the individual , the organsation and society as a whole whilst providing meaningful and fair work for all .
Placement
You will complete a four-week placement in Year Four . Placements are an excellent opportunity to put your learning into practice . Students are responsible for sourcing a placement host organisation , which can be in the UK or abroad . We support students to find a placement host .
Careers
This is a degree that works . Graduates from this course have gone onto work in general management , marketing , sales management , logistics , financial services , operations management and human resources management . Our graduates are proving their worth to companies in the UK and internationally . Graduates have also set up their own businesses or taken their learning even further as postgraduate students .
Entry requirements Scottish Higher :
A Level : BCC
Standard : BBBC Minimum : BCCC
Irish Leaving Certificate : H2 H3 H3 H3 International Baccalaureate : 28 points
International : IELTS of 6.0 with no element lower than 5.5
Required subjects : English Required and Maths preferred at Nat 5 / GCSE
Mature / Access : Related Access course , see : www . qmu . ac . uk / college-qualifications
We welcome applications from mature students with other relevant qualifications and / or experience .
Direct Entry :
Year Two
• HNC in a related subject with B in the graded unit
• Scottish Higher : BC at Advanced Higher in relevant subjects plus BB at Higher
• A Level : BBB in relevant subjects
Year Three
• HND in a related subject with CB in the graded unit
For details of related HNC and HND courses , see : www . qmu . ac . uk / college-qualifications
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