17 MEMBERS ’ CORNER PHILIPPINE RETAILING
EASTERN COMMUNICATIONS WINS FOUR BRONZE AWARDS FOR ITS E-HUDDLE SERIES AND LINK VIP CLUB INITIATIVES AT THE 2023 ASIA-PACIFIC STEVIE ® AWARDS
Premier telecommunications company Eastern Communications takes home four awards at the recent 2023 Asia-Pacific Stevie Awards , cementing its position as a thought leader and innovator in the industry .
Driven by its vision of driving business towards success , Eastern ’ s thought leadership series entitled “ Eastern Huddles ” was recognized in the categories Thought Leadership Campaign of the Year and Award for Innovation in Business-to-Business Events . The " Eastern Link VIP Club " customer loyalty and retention program won awards for Innovative Achievement in Customer Satisfaction and Innovation in Business-to-Business Events .
According to research by Access Partnership , the digital economy in the Philippines is expected to grow by 30 percent annually . Moreover , leveraging digital transformation to its full potential could unlock an estimated PHP5 trillion ( USD101.3 billion ) worth of annual economic value in the Philippines by 2030 . With this rise in digitalization among businesses , Eastern Communications optimized its High Tech and High Touch approach . Eastern Huddles highlights industry leaders ' knowledge . It helps businesses across
THE VIKINGS GROUP CREDITS OPERATIONAL SUCCESS TO ITS DECADE-LONG PARTNERSHIP WITH PLDT ENTERPRISE
All-you-can-eat restaurants have long been part of the Filipino dining culture . To support the industry ’ s growth , PLDT Enterprise , continues to provide digital solutions to help companies in the food service business like Vikings transform and optimize their operations . succeed in a rapidly changing digital landscape . Interestingly , Eastern Link VIP Club strengthens relationships through individualized service and customer-centric initiatives to drive long-term pleasure .
Eastern Communications AVP & Head of Marketing Jed Estanislao delivers his acceptance speech at the 2023 Asia-Pacific Stevie ® Awards virtual awarding ceremony .
“ Eastern strongly values its commitment to delivering more than what ’ s expected for its customers . We believe that we are not only a service provider , but also a partner and a guide that will equip businesses with the insights and knowledge they need to thrive in an ever-evolving digital landscape ,” Estanislao said .
The Stevie Awards are widely recognized as the leading global business awards , honoring outstanding workplace achievements for the past 21 years . The judges this year evaluated over 800 nominations pertaining to innovative achievements in the APAC region , which encompasses 29 nations . To learn more about Eastern Communications ’ world-class services , visit eastern . com . ph .
accommodating a higher volume of calls , inquiries , and reservations . From two phone lines in-store , the Vikings Group has now expanded to ten , which includes message-recording features for the security of their transactions .
“ PLDT Enterprise helps us connect with our clients better . We ’ re grateful that we chose PLDT Enterprise as our partner in our transformation journey , and we look forward to continuing our partnership to drive future innovation in our company ,” Go adds .
“ The world of food services is constantly changing and evolving ; and so are the needs of our partners . We are committed to understanding and accommodating them to help our partners reach greater heights ,” says Mitch Locsin , First Vice President and Head of Enterprise and International Business Groups at PLDT and Smart . For more information , visit pldtenterprise . com .
“ We had a challenging start before going into digital transformation . We used to handle incoming calls manually with just two lines in our stores ,” says Jackson Go , Managing Director at Vikings Group . “ Intermittent connectivity slowed down our operations when we had to accommodate approximately 1,500 reservations daily .”
Dedicated to meeting the demands of their customers , the Vikings Group relied on PLDT Enterprise ’ s iGate Premium , which guarantees reliable and stable connectivity , to improve their operations .
Since the partnership , the Vikings Group has been
From left to right : Michael Adam Ayson , Relationship Manager of PLDT Enterprise ; Jerry Dy , Retail Industry Consultant of PLDT Enterprise ; Jackson Go , President / CEO / Managing Director of Vikings Group