15 MEMBERS ’ CORNER PHILIPPINE RETAILING
RETAIL APPAREL GROUP BOOSTS RETAIL INNOVATION WITH ASPIRE SYSTEMS ' STRATEGIC DATA INTEGRATION
Retail Apparel Group ( RAG ), a leading retailer in the Australian market with 510 stores and six major brands , has significantly enhanced its customer experience through a strategic partnership with Aspire Systems . This collaboration has introduced iAnalytics , a Retail Analytics solution utilizing the Oracle Autonomous Data Lakehouse Solution and its AI / ML capabilities . This approach has provided RAG with a unified customer data platform , transforming its retail operations .
The partnership has yielded several key benefits , including a unified view of the customer journey across all channels . This enhancement improves service levels and marketing precision , leading to a more personalized and efficient customer experience .
The integration of all touchpoints with Oracle Analytics Cloud and AI / ML technologies facilitates sophisticated data analysis , enabling RAG to gain deeper insights and make more strategic decisions .
Enhanced reporting accuracy and efficiency provide RAG with actionable business intelligence for swift , informed decision-making . Additionally , the flexible solution supports ongoing growth and expansion of RAG ’ s analytics capabilities , ensuring the company can adapt and scale as needed .
RAG has adopted AI / ML technology to derive actionable insights quickly , fostering well-informed decision-making while maintaining a focus on customer-centricity . This integration allows RAG to implement best practices aimed at delivering superior experiences across all touchpoints , whether offline or online , ensuring enhanced customer satisfaction throughout the entire journey .
The partnership between Aspire Systems and RAG highlights the impact of strategic data integration in the retail sector . By utilizing advanced technology and analytics , RAG is positioned to continue its growth and maintain a competitive edge in the market .
SELF-SERVICE : MAKING LIFE EASIER FOR CUSTOMERS
Customers want to be more in control of their shopping journeys , and they no longer accept restrictions and friction that slow down the buying process . Limited shopping hours , standing in line or waiting at home for deliveries are quickly becoming ‘ no-go areas ’ for retailers . Customers want to be the master of their shopping experience , and they expect to be able to shop wherever , whenever and however they want .
Less Friction , More Satisfied Customers
Nielsen recently surveyed more than 15,000 consumers to better understand how technology impacts shopping behavior . The survey showed that for most segments , experiencing less friction is a key driver to adopting in-store technologies like self-scanning and self-checkout . In fact , several customer segments reported friction in their shopping trip to be the No . 1 frustration . Sometimes , too much friction causes consumers to switch brands , if they thought they could shop more conveniently somewhere else . These consumers prefer to shop in store to ‘ touch , feel and smell a product before purchase ,’ yet waiting in line when they are only shopping for a few items was seen as rather disappointing .
Less friction leads to more satisfied customers . As a retailer , you can also embrace the “ less is more ” approach . Less friction leads to more revenues , increased staff efficiency and higher profit ratios .
As mentioned , the way technology advances aligns with what customers expect — the experience they demand . The self-service concepts introduced a decade ago no longer fulfill the needs of today ’ s shoppers . Consumers are ready to use the next generation of advanced self-service technologies that reduce friction . At the top of their shopping lists are shorter waiting times , less contact with staff , smoother checkout , and an overall more convenient experience .
For more information , please contact us at marife . bautista @ dieboldnixdorf . com or + 63 917 8201706 .
At last year ’ s NRCE , Exist showcased Anahaw V3 ’ s versatility by integrating with Opticon ’ s Electronic Shelf Label , Odoo ’ Accounting and Inventory modules and Tableau .
The demonstration highlighted how updates in the back office reflected instantly on electronic shelf labels and POS terminals . Transactions made at the point of sale seamlessly integrated with accounting processes and were readily available for analysis through Tableau . This year Exist will introduce Exsight for Retail , enhancing analytics , business intelligence , and inventory management , bridging digital and physical storefronts . Exsight promises to cater to retailers ' diverse data solution needs , offering seamless integration with existing POS systems and ERPs
Versatile Integration Solutions
Exist stands ready to tackle integration challenges with a variety of approaches , from traditional methods like XML-RPC and DB-to-DB , to modern solutions utilizing REST and cutting-edge API tools like HASURA .
A History of Innovation
Exist Software Labs has been a pioneer in building Open Source software solutions for Silicon Valley startups and for various enterprises worldwide since 2001 . Since then , Exist has continued to shape the future of technology through consistent innovation by building business solutions in various sectors like Healthcare , Energy Solutions , and Banking & Finance . Exist Software Labs has garnered widespread recognition for its commitment to excellence . These accolades underscore Exist ' s ongoing dedication to setting new standards in the IT software industry .