Q Life Magazine Q Magazine (US) June 2017 | Page 66

| Issue 3

Qatar Mobility Innovations Center

The first of its kind in the region , Qatar
Mobility Innovations Center ( QMIC ) seeks to address challenges in the areas of transport , healthcare , the environment , and sports by pioneering smart mobility systems and services .

QMIC aims to use locally-engineered innovations and knowledge to create technology-based industries that address local and regional challenges .

Among the challenges currently being addressed by QMIC ’ s team of researchers and thinkers are how to improve Qatar ’ s traffic systems , rethinking local postal delivery systems , and deploying automated vehicle systems in the region .
The center ’ s flagship smart living product is Masarak™ , a suite of transportation and logistics solutions developed in partnership with Qatar ’ s Ministry of Municipality and Environment . Masarak ’ s suite of products and services tackle major daily challenges on Qatar ’ s roads , such as traffic congestion , workflow delays , and road hazards . They include a popular mobile app that helps drivers assess traffic conditions and select the shortest and fastest routes .
QMIC is a locally-conceived yet widely-influential set-up that represents the best of QNV 2030 in practice – knowledge-based innovation driving forward a diversifying economy . And its reach is extending beyond Qatar ’ s borders , with January 2017 seeing the signature of a partnership with Belgian enterprise , SmartEnds .
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