Q Golf - Official online magazine for Golf Queensland Spring 2014 | Page 3

Q Golf online Editor: Claire Power E: [email protected] Contributing Writers Bruce Young, Bernie Pramberg, David Newbery, Tony Durkin and Matt Cooper. Golf Queensland Chief Executive Officer Lindsay Ellis Golf Operations Manager Golf Operations Officer Golf Operations Officer Head Coach Luke Bates Chris Evans Matt Field Tony Meyer Communications & Marketing Manager Claire Power Communications & Marketing Officer Janelle Spencer Finance Manager Matthew Sedgman Administration Officer Jillian Johnson Participation Development Manager Adrian Hewat Participation Development Officer Lee Harrington 2/14 Walden Lane Bowen Hills, QLD 4006 GPO Box 1518 Brisbane, QLD 4001 P: [phone] F: [phone] E: [email protected] www.golfqueensland.org.au Publishing and Design Golf Industry Central www.golfindustrycentral.com.au Golf Queensland Ltd cannot ensure that the advertisements appearing in this publication comply absolutely with the Trade Practices Act and other consumer legislation. It is the responsibility of the advertiser and/or supplier to ensure compliance with all legal requirements. Golf Queensland does not accept responsibility for incorrect information appearing in such advertisements. No part of this publication may be reproduced, stored, transmitted or used in any other way without prior permission for Golf Queensland. Contributions including the contributor’s name and address are welcomed by this publication, and should be addressed to The Editor, Q-Golf Online, GPO Box 1518, Brisbane, QLD 4001 or emailed to [email protected]. From the CEO - Lindsay Ellis Playgolf WEEK ramps up interest Golf Queensland is excited to be part of the national campaign Playgolf WEEK which has been developed to ultimately increase participation in golf. Its purpose is to raise the profile and appeal of golf to current and future players, which leads to increased participation. Over 35 Queensland clubs have signed up to be part of the week with a total of nearly 300 clubs across the country participating. The event will see the staging of special activities throughout the week, including the centrepiece for all clubs involved being the Come & Try Day on Sunday, 23 November. Clubs will benefit greatly by getting members involved with the week so make sure you get on board. Statistics say that approximately 80% of new members are introduced to the Club by existing members. I encourage Clubs to keep members updated about what your club is doing during Playgolf WEEK, and the competitions on offer to them. For further information about Playgolf WEEK visit www.playgolf.com.au or contact Golf Australia on [phone]. Happy golfing! Golf Queensland is working with Golf Australia to implement various marketing strategies to promote Playgolf WEEK, including a social media campaign, ambassadors and a national competition. Playgolf WEEK also provides clubs with an opportunity to leverage off a national campaign. Rather than each Club investing in their individual awareness and recruitment campaigns, a national approach is more cost effective, with the potential to reach more people. It also allows for t