Q Golf - Official online magazine for Golf Queensland Spring 2012 | Page 10

Brisbane GC introduce new Membership categories Relevance, flexibility and the desire to create a pathway from junior participation to full membership are features of a number of new membership categories introduced by Brisbane Golf Club. From August, both current and prospective members of Brisbane Golf Club can take advantage of two new Junior membership categories, and a Transition category based on four separate age groups. Brisbane Golf Club President John Caris said that the creation of the new categories offered a modern membership package relevant to the current golf participation market. “The Brisbane Golf Club is always looking to adapt our membership products and services to the requirements of current and potential members,” he said. “Over the past decade we have seen a steady decline in club membership throughout Australia, so it is essential that we are able to offer membership that caters for all levels of participation.” Junior golfers can now take advantage of two distinct membership categories, Pathway (4 to 12 years) and Full Junior (13-17 years). With both categories featuring weekly scheduled clinics, junior players are also able to hone their developing skills on-course, with Pathway members participating in four-hole competitions on Saturday afternoons and Full Junior members now having their own 18-hole competition every Sunday. The new Transition categories are spread across four age groups – 18 to 20 years, 21 to 24, 25 to 28 and 29 to 30 – with membership rates being scaled across each age group. All Transition players can enjoy unlimited access to Club facilities, with the provision for restricted booking availability for the traditionally busy Wednesday and Saturday teetimes. Transition members can request to transfer to full membership at any time. According to Brisbane Golf Club General Manager Simon Parker, the creation of the new membership categories now provided Club members with a clear articulated pathway from beginner through to full membership. “We are looking to create a solid membership base for the club into the future from the bottom up,” said Parker. “It is well documented that players that are introduced to golf at a junior level are more likely to continue to participate in the game as they get older. “However many clubs have traditionally struggled to successfully convert their junior players to full members, so the creation of our Transition membership categories is designed to encourage players to maintain their membership at a fee relevant to their personal circumstances, “ he said. Over the last two months, Brisbane Golf Club has welcomed over 60 new players as a result of an internal membership promotion available to immediate family of existing members. Commencing in early August, the Club has also launched a public membership promotion, where groups of two, three or four players who join the Club together as new members can enjoy savings of up to 85% on the Club’s existing joining fees. For details of all membership categories at Brisbane Golf Club, visit www.brisbanegolfclub.au. 10 Q Golf Online Spring 2012 www.golfqueensland.org.au