Pulse September 2019 | Page 58

the 2019 isPa innovate aWards By J a m i s o n s to i k e EVOLVE & INNOVATE Contrary to what we may want, time moves in one direction—forward—and the spa industry is no different. Innovation is necessary to survive and thrive in our industry, and a single key innovation can lead to a widespread evolution—or revolution— through the world of wellness and spa. The ISPA Innovate Awards, created in 2013, celebrates ISPA members whose innovations are deemed the most significant by their peers. Across four categories—Leadership and Philanthropy, Experiences and Treatments, Technology and Equipment, and Products—the following innovations demonstrate the imagi- nation and dedication of ISPA members around the world. These treatments, programs and products represent the future of our industry, from philanthropic products and community- focused wellness to nature-centric treatments and exciting new partnerships. Leadership and Philanthry CONSCIOUS COCONUT Fair Trade, Organic Coconut Oil That Gives Back Philanthropy is fundamental to Conscious Coconut, a provider of coconut oil products. Its ethically sourced oil is Fair Trade USA certified, then packaged by adults with developmental disabilities in Tampa, Florida. And for every product sold, Conscious Coconut donates a meal to a child through Feeding America. “Business owners and our teams can no longer put a product on the market in good faith knowing that people up and down the supply chain are being treated unfairly or unjustly,” says Danielle Conte, founder. “We have committed to being the change-makers. We know it has to start somewhere.” SucceSS Story: “Since our launch in May 2015, we have donated over 150,000 meals to hungry kids through Feeding America.” 56 PULSE ■ SEPtEmbEr 2019