Pulse October 2015 | Page 48

PETER BURWASH Founder and President of Peter Burwash International, World-Renowned Tennis Coach and Author of The Key to Great Leadership, Total Health, Tennis for Life and Improving the Landscape of Your Life. 2004 ISPA Conference & Expo Speaker Pulse: What’s keeping you busy? Peter Burwash: I just completed my 11th book entitled Behind Every Lesson There is a Wonderful Journey. I am also helping to build schools for girls in India. P: How do you productively manage your time? B: Write everything down. We are on information overload these days. Stay away from smartphones. They truly are “weapons of mass distraction,” and an addiction for so many people. P: How do you continue to grow your knowledge in your area of expertise? B: Read, read, read. I read magazines and newspapers, and ask questions to everyone I meet. P: How do you handle stress in your daily work and personal life? B: I start my day with a 7 am yoga class. Plus, I always try to remember Billie Jean King’s quote, “Pressure is a privilege. It only comes to those who earn it.” P: If you have a chance to hear a fellow speaker or an expert in another field speak at an ISPA Conference, who would you like to see and hear? B: I’d like to hear Isadore “Issy” Sharp, founder of Four Seasons Hotels and Resorts and Sir Richard Branson, founder of Virgin Group. Issy is a class act as a human being while Sir Richard is an outstanding innovator. P: Recalling the time you spoke on stage at the ISPA Conference, what was your favorite moment? B: I spoke a couple of times at the ISPA Conference. The second time I spoke, an attendee told me how her life was changed after she followed my recommendation and switched to a vegetarian diet. She brought a before and after photo of her 50-pound weight loss. ■ BURWASH RECENTLY became the 10th inductee into the Tennis Industry Hall of Fame. As the sole inductee for 2015, Burwash will join tennis legends Billie Jean King, Nick Bollettieri and Dennis Van der Meer. For more about Burwash and his work, visit pbitennis.com and peterburwash.com. 46 PULSE ■ October 2015