Pulse May 2021 | Page 66

ISPA FOUNDATION
FOUNDATION
EARLIER THIS YEAR , the ISPA team and their trusted research partners at PriceWaterhouseCoopers ( PwC ) crafted the 2021 ISPA U . S . Spa Industry Study , carefully considering the types of data that would be most useful to provide to an industry hit so hard by the pandemic . A lot of work goes into delivering this kind of high-quality research to ISPA members , but without the participation of hundreds of spa leaders who oversee thousands of individual locations , none of it would be possible . So , to everyone who took the time to complete this year ’ s U . S . Spa Industry Study survey : Thank you ! There has never been a time when understanding the state of our industry has been more critical , and thanks to the incredible response to this year ’ s survey , ISPA members can once again look forward to a hugely informative results report later this year .
This month , attendees of the ISPA Stronger Together Summit will get an exclusive preview of those results when the so-called Big Five statistics — industry revenue , spa visit , spa locations , revenue per visit and total industry employees — are presented at a Knowledge Builder Session featuring representatives from PwC . During the session , the Big Five will be revealed for the first time , and participants will provide initial analysis of the data ’ s significance and discuss the spa industry ’ s path forward .
Of course , the Stronger Together Summit isn ’ t the only exciting event the ISPA community should have its eyes on this month . The 2021 ISPA Foundation Spring Auction is open for bidding from May 4 – 11 using the Handbid app ( available from the Apple App Store or Google Play ), and donations of auction items will be accepted through May 7 . The ISPA Foundation puts 100 percent of proceeds from events like the Spring Auction to fund research such as the ISPA U . S . Spa Industry Study , as well as scholarships and other initiatives that benefit the ISPA community . I know I ’ m eager to see how the ISPA Foundation can continue to support that community . With your help , the sky is the limit !
To register for the ISPA Stronger Together Summit or participate in the 2021 ISPA Foundation Spring Auction , visit experienceispa . com / stronger-together-summit .
ISPA FOUNDATION BOARD OF DIRECTORS
OFFICERS CHAIRMAN Frank Pitsikalis ResortSuite
DIRECTORS Patrick Huey ISPA Chairman Michelle Adams Somerville ISPA Vice Chairman Lynne McNees ISPA President
ADVISOR TO THE BOARD Garrett Mersberger
ISPA MEDICAL ADVISOR Brent Bauer , M . D . Mayo Clinic
HONORARY FOUNDATION BOARD MEMBER Deborah Szekely Rancho La Puerta
FUNDRAISING ADVISORS Lynelle Lynch Yvonne Smith
Donations of all sizes make a difference . Visit experienceispa . com / about / ispa-foundation to show your support .
— FRANK PITSIKALIS , ISPA FOUNDATION PRESIDENT
56 PULSE MAY 2021