and hydrotherapy . Even T ’ ui Na , the sports treatment of the east , has become popular in athletic circles . Some of these popular treatments don ’ t require much additional investment . Existing facilities can easily be incorporated to suit your athletic clients ’ needs .
“ The Restoration is our most popular treatment with our very athletic clientele ,” says Dickinson . “ As soothing as it is energizing , this ultra-therapeutic experience of nature ’ s healing elements combines the cleansing power of water with regenerative marine minerals to accelerate post-activity recovery . The Restoration also includes a guided meditation for mental strength and game-day focus .”
Treatments like The Restoration at Rancho Valencia Resort & Spa that combine body restoration with mindful healing are perfect to market to athletes . It ’ s important for athletes to
Therapist at CopperWynd Resort and Club performing an athlete-inspired stretch and massage treatment on a client .
“ A diverse population of people can benefit from fitness and sports treatments .”
— KARA THOMAS
unwind their muscles as well as their minds to get back in the game completely energized .
Think Local If particular sports are popular in your area , try targeting treatments to the parts of the body that are under the most stress during those activities . Korpi , for example , has implemented a foot , leg and hand treatment into her menu that targets the strain skiers experience from their boots and poles .
“ Here at Stillwater Spa and Salon , set on the north shore of beautiful Lake Tahoe , we take our sports seriously ,” says Korpi . “ As a result , we ’ ve added treatments to our spa menu that both focus on athletic recovery and tie in with the spa ’ s underlying principle to honor our natural environment and help guests feel connected to the region .”
Any treatment that allows time to relax and destress can easily be marketed to athletes . Spas are already giving clients a chance to mentally recharge and physically relax , which are two principles coaches are constantly telling their athletes to adopt . “ Being in a positive mental state is key for peak performance in sports , and the importance of mental as well as physical rejuvenation should never be underestimated ,” says Korpi . n
WANT TO LEARN MORE about the sports treatment of the East ? Click here to read Bayen ’ s advice on implementing T ’ ui Na into your menu .
FEATURED SOURCES |
|
|
|
|
KARA THOMAS Director of Health and Wellness CopperWynd Resort and Club |
KRISTI DICKINSON Director of Spa & Fitness Rancho Valencia Resort & Spa
RANCHO SANTA FE , CALIFORNIA
|
LYNDA SOLIEN-WOLFE
Vice President , Massage & Spa Performance Health
|
ERICA KORPI Director Stillwater Spa & Salon Incline Village , Nevada |
RAIZELAH BAYEN , Training Director and Massage Therapist Supervisor Osmosis Day Spa Sanctuary
FREESTONE , CALIFORNIA
|
FOUNTAIN HILLS , ARIZONA |
|
AKRON , OHIO |
|
|
42 PULSE ■ May 2017 |
|
|
|
|