THE CARILLON HOTEL AND SPA
FOUR SEASONS RESORT HUALALAI
AT HISTORIC KA’UPULEHU – HUALALAI SPA
TABLE
OF
CONTENTS
2
10
12
14
16
18
26
From Your Chairman
ISPA News and Calendar
Stay Connected
Where in the World is ISPA?
ISPA Flashback
Pulse Points
Treatment Trends, 2010 v. 2019
BY JAMISON STOIKE
20
THE SPA AT SUN VALLEY
Member News
BY ALLISON MARTIN
24 It’s Easy Being Green:
Quick Tips for Improving Sustainability
26 Member Perspectives
Mindful Marketing
BY JAMISON STOIKE
48
Talent Topics
Supporting Your Transgender
and Nonbinary Staff
BY KRISTIE OVERSTREET, PH.D.
Dive Deeper
BY MICHAEL TOMPKINS
16 61
SOUND OFF
56
Money Matters
The Psychology of
Recommending Homecare
BY MICHELA HENKE-CILENTI, D.MGT.
60
61
62
64
64
65
66
68
ISPA Foundation
Sound Off
Snapshot Survey
Ad Index
ISPA New Member List
ISPA Staff
People of ISPA
End Notes
ABOUT THE COVER
Want to show your customers how to live the sweet life?
30 YEARS
STRONG
Consider a new local partnership! Read this month’s cover
story, “Think Local,” to discover fresh ideas on how
partnering with local businesses like wineries, charities
and artisans can drive your spa’s growth.
COVER PHOTO SHUTTERSTOCK
8
PULSE
■
MARCH 2020