Pulse Legacy Archive November 2012 | Page 12

experienceispa.com
IN EVERY ISSUE

2

From the Chairman

6

Pulse Preview

12

Pulse Points

14

Member Profile: G spa
A Holistic Spa Business Model in
Historic Beirut
BY ALLIE HEMBREE

20

Conversations: The Innovation
Paradox Co-Author Ralph Keyes

14

BY MAE MAÑACAP-JOHNSON

24

Member News
Cool happenings and newsworthy
events from ISPA members
BY CHRISTINE SCHILLING

38

Interactive Quiz:
How Smart Are You When It Comes to
Spa Financial Management?

46

24

Ask the Expert:
2012 ISPA Conference & Expo
Professional Development Sessio n
Speaker • Ann Max

60

ISPA News

64

Snapshot Survey

71

What’s on Your Desk?
ILANA MOSES
Founder • Florida Spa Association

72

End Notes

20

46

ABOUT THE COVER
Are you ready for the opportunity behind the door? Whether you
define an event or life-changing decision a success or a failure, opportunity lies behind every one of them. The question is: What
opportunity do you make out of every success and failure you
encounter?
COVER PHOTO © SHUTTERSTOCK

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