Spa Gregorie's holds quarterly outdoor managers' meetings to help encourage creativity.
Held at the Powerhouse Park & Beach in Del Mar, California, the last outdoor meeting kicked
off with a mile walk and run.
“Spa employees are likely to be the first ones to see where
improvements can be made in a spa business.”
— Angela Cortright, principal of Spa Gregorie’s
Employee Knowledge
As the individuals who are closest to guests on a day-to-day
basis, employees are well-informed on the requests and concerns of clients. Therapists and estheticians, Hewitt says, have
a good understanding of the comments guests are making
about treatments, products and other aspects of operations.
As a result, giving staff members the opportunity to contribute
their ideas and suggestions is of the utmost importance. “Their
input and opinions are valuable to me,” Hewitt says.
Spa employees are likely to be the first ones to see where
improvements can be made in a spa business, since they are
closest to everyday issues, says Angela Cortright, principal of
Spa Gregorie’s, which operates three day spas in southern
California and has about 175 employees. Giving employees
a voice also “validates their importance to the team,”
Cortright adds.
Inspiring and sharing creativity among employees is also part
of the overall mission at [ comfort zone ], the skin-care division
of Davines S.p.A., which offers spa beauty treatments, massage
rituals and products.
Elisabeth Nehme, director of education, credits their employees with much of the company’s growth and success, which
includes distribution in more than 40 countries worldwide.
“It is our people that create our brand; [ comfort zone ] is
June 2012
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