Pulse Legacy Archive January / February 2013 | Page 40

ISPA Pulse Interactive Quiz

How Good Are You at Analyzing
and Predicting Trends?
an you predict the future? Through trend analysis, you can predict future market
changes and plan the best course of action for your spa or business. Test your own,
or your staff’s, skill in trend analysis.
Questions from this quiz are based on competencies covered in Spa: A Comprehensive
Introduction, a valuable ISPA resource for spa professionals.

C

In what stage of a trend does the message
spread and there is an increased awareness that this trend exists?

Increased loneliness and its influence on
spa treatments is considered what type
of trend?

What is the most common form of spa
ownership?

Hospitality organizations use many
different revenue management
strategies. What type of strategy is most
commonly used in the spa industry?

38 PULSE

■

January/February 2013