Jean Kolb
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Download the PDS Handouts
Were you able to sit in on all of your“ must-attend” Professional Development Sessions( PDS) at the 2012 ISPA Conference & Expo? If not, no worries! Whether you missed a session or the whole event, there are several valuable resources available for you to access and use as educational references for you or your staff.
Purchase the PDS audio recordings, available in the ISPA Shopping Cart, and use this tool to train your staff throughout the year. As an additional resource at no cost to you, download the following PDS handouts provided by a select group of PDS speakers:
Is Your Spa Programmed for Success? In this session, presented by Tanya Chernova, learn how to rise above the procrastination and self-doubt that diminishes profits as well as the seven beliefs that sabotage success and how to overcome them.
Providing the Ultimate Spa Experience Insight from the Source of the Five-Star Standards Amanda Frasier confronts the true challenge for spas and explains how to combine and execute the more than 200 fivestar standards so that the service provided equates to the ultimate spa experience.
Understanding Day Spa Utilization The Key to Maximizing Spa Revenues Learn from Tanuj Puri on ways to maximize your revenues and increase profits by understanding the daily balance between utilizing spa facilities and spa therapies.
Mining for Gold How to Manage Your Inventory and Create More Profit In this session by Stephen Gomez, learn how to ensure your sales results turn into more profit by focusing your time and energy on successfully managing your inventory.
TO ACCESS the PDS handouts, scan the QR codes or go to ispa2012. com.
Do you have a business tool that has helped you succeed in running a spa, operating your business or leading your team? Share it with Pulse. Email ispa @ ispastaff. com.
INTHELOOP with the Chairmen’ s Council
Jean Kolb
DIRECTOR, KOHLER CO. KOHLER, WISCONSIN
What is your most important takeaway from the ISPA Conference this year? For me, it was the message of the“ 20- mile March” by Jim Collins. I will never forget his hand banging on the podium [ as he said ]“ Day after day after day after day!” Consecutive, consistent performance— day after day.
How do you plan to specifically implement these takeaways from the ISPA Conference in your spa? Similar to [ how ] we did with his Good to Great book, we will provide copies of Great by Choice to our management team, and we will read and discuss together. We will apply the key principles to our operations. We are fortunate to have received the Forbes 5-star rating. The only way we will maintain the [ rating and standards ] year after year is via our [ own ] 20-mile march of consistent performance. Jim Collins, I love that man!
CHAIRMEN’ S COUNCIL
Past Chairmen of ISPA who are currently ISPA members.
Gayle Brady Brady Spa Consulting
Jeff Kohl Elizabeth Arden Red Door Spas
Jean Kolb Kohler Co.
John Korpi Korpi & Korpi
Kate Mearns The Spa of Colonial Williamsburg
Jim Root Glen Ivy Hot Springs
Jane Segerberg Segerberg Spa Consulting, LLC
Deborah Waldvogel( Immediate Past Chair) Sedona Resorts
December 2012 ■ PULSE 55