Education at the ISPA Conference & Expo
A
Priceless
Investment
To borrow a line from MasterCard’s
highly successful “Priceless”
advertising campaign, “there are
some things money can’t buy.”
And education is one of them.
Year after year, education continues to be one of the major reasons attendees are drawn to the ISPA Conference. The
event, given the caliber of speakers each year, is nothing short of being a gathering place of great minds and experts. The
process that goes behind the scene in identifying, selecting and trimming the roster of speakers each Conference year is
intensive and laborious—a task taken on by a group of volunteers, the “Speaker Task Force.”
This year is no different. The speaker selection for the Professional Development Sessions was a long, tedious
process—a necessary measure to ensure that you leave this year’s Conference with industry insights, practical learning
and a lifetime of business tools.
What to expect this year? There is a strong mix of topics and speakers at this year’s Professional Development
Sessions, each designed to fit your varying educational needs.
If You Want: Retail and
Customer Service Ideas
GO TO: 20/20 Retail: Ideas to
Improve Performance up to 20
Percent in 20 Days Without
Spending a Dime
If You Want: Leadership and
Management Tools
GO TO: How to Build a Frontline
That Will Build Your Bottom Line
SPEAKER AT A GLANCE: DOUG FLEENER has over 25 years of
hands-on retail experience with world-class retailers including
Bose Corporation and The Sharper Image. In his ten years at Bose,
he grew the Retail Direct Group from four to 100 stores and was
instrumental in developing Bose’s unique and engaging retail
methods.
Fleener is president and managing partner for Dynamic
Experiences Group LLC, a retail and customer experience consulting firm that helps
retailers and other customer-focused companies to dramatically improve their experience and results. He is the author of The Profitable Retailer: 56 Surprisingly Simple
and Effective Lessons to Boost Your Sales and Profits, and publishes the popular blog,
The Retail Contrarian.
SPEAKER AT A GLANCE: MEL KLEIMAN is an internationally
known authority, speaker, and consultant on best practice hourly
employee recruitment, selection and retention techniques.
President of Humetrics founded in 1976, Kleiman is a member of
the Board of Advisors for The Workforce Institute as well as a
longstanding member of the Society for Human Resource
Management. He is the author of seven books, including the bestselling Hire Tough, Manage Easy - How to Find and Hire the Best Hourly Employees
which was featured on CNN Headline News.
(CONTINUED ON PAGE 48)
46 PULSE
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August 2011