Pulse June 2020 | Page 50

THE DO’S AND DON’TS OF RENOVATION INSIGHTS FROM A TOP-TO-BOTTOM SPA MAKEOVER BY JAMISON STOIKE Treatment trends change, new products are released and new equipment is brought to market—spa is never static. With consumer demand constantly evolving, it’s no surprise that your spa will have to physically evolve over the course of its years in business. Your business may expand to meet increasing demand, create new areas that feature the latest trends or build new treatment rooms that open doors for innovative treatments. 38 PULSE ■ JUNE 2020