being personable and outgoing, is also eager to grow with the
company. “The best team members live and breathe guest
experience; they continually self-educate and keep up-to-date
on industry trends,” she says.
Gudelsky, on his part, look for three qualities to spot top
talents: selflessness, commitment to excellence and passion.
“Rock star employees are selfless and understand that they
accomplish more as part of a team than they can as an
individual. They look for opportunities to coach and improve
the performance of everyone around them and jump at opportunities to help others grow,” he says.
Rock star employees display an enormous amount of
passion for what they do. “A person’s passion will lead that
individual to deliver the highest level of service which, in the
process, will help to generate more sales and service opportunities,” Gudelsky says.
Heslop thinks that drive and passion will not only ensure
excellence in service but will also help when times get rough.
“People who know how to put things past them and not allow
these to affect their professional work life are rock stars!” he
says.
RECRUITING TIPS
The recruitment process, stressed Holm, starts long before the
first interview. This means it’s important to first build a good
reputation as a company that attracts top talents. “Create the
type of atmosphere and culture that would allow them to
thrive. To be an employer of choice means that your
reputation precedes you,” he says. In addition, he uses the
ISPA Job Board to post open positions that require skill sets
that may be hard to find within the local market.
WTS International employs a referral program to help
recruit only the best. Referrals may come from either team
members or business partners that they have worked with in
the past. “We look to our internal talent bench for promotions before we look outside. With that said, we have a
detailed recruiting strategy that we follow to find top talents,
that includes posting on various job boards like LinkedIn and
at trade schools, as well as hosting quarterly career fairs,”
Gudelsky says.
Aside from working closely with top esthetics and massage
schools in Vancouver to recruit top-of-class graduates,
Lisogar-Cocchia relies on her employees to recommend good
talents. “Happy team members are the best recruitment
program,” she says. “We have found that referrals from our
current employees have been the best way to ensure stellar
candidates.”
Referral is a good strategy, says Heslop, because it helps
make staff members feel involved in the recruitment process.
“Having our staff buy-in and their desire to work with an
individual goes a long way as we are heavily focused on
creating a positive culture,” he says.
“Rock star employees
are selfless and
understand that they
accomplish more as
part of a team than
they can as an
individual.”
— Henry Gudelsky
Director of Training and Development
WTS International
WTS International recruits top talents to ensure they help elevate each other's
performance and passion to serve.
June 2016
■
PULSE
41