Resource Partner Roundup
While the COVID-19 pandemic hasn’t hit resource partners
quite as hard as it has hit spas, resource partners have still
had to adapt. 65 percent of respondents have transitioned to
working remotely; 34 percent have furloughed employees;
34 percent have reduced their working hours. Many resource
partners are staying top-of-mind, however, through webinars
(59 percent), new training resources (50 percent) and affiliate
programs (32 percent). Interestingly, while 32 percent of
resource partner respondents have lowered their advertising
spend, 13 percent have increased it.
Data Dive
THIS MONTH’S FEATURED STAT:
70 percent of
resort/hotel
spa respondents
had no
timeframe
for reopening
when
surveyed.
65%
34% 34%
32%
SPREADING OPTIMISM
AMONG YOUR TEAM
“Although our spa is closed for now,
I reach out to my team every morning
through a group text. I always include an
inspirational quote. I want them to know
I think about them daily.”
13%
“We meet about weekly via Zoom, I check in
more often with the ones who are having
mental health challenges with the isolation.
We keep active together about their lives in
our team Facebook group. Some have
emerged as amazing positive leaders.”
TRANSITIONED
TO WORKING
REMOTELY
FURLOUGHED
EMPLOYEES
REDUCED
WORKING
HOURS
LOWERED
ADVERTISING
SPENDING
INCREASED
ADVERTISING
SPENDING
“Trying to be strong, steady and hopeful.
One day at a time. Handle what is in front
of us and anticipate change. Don’t bemoan
what was. We will embrace what
we have and figure out a way to reinvent.”
FEATURED IN PULSE
Want to see your spa featured in Member Perspectives or Sound Off? Answer the
Pulse add-on questions at the end of the monthly Snapshot Survey and a member
of the ISPA team may reach out to you about participating in an upcoming story.
JULY 2020 ■ PULSE 61