Pulse July 2019 | Page 70

EDUCATION THAT EVOLVES reinvent your client Journey to increase your sales Presented By tanya chernova INTERACTIvITy: MODERATE HH THERE’S A HIDDEN STRATEGY to driving sales: engaging your clients (not just your team) in the sales process. Attendees will learn a new way of leveraging their environment and digital space to take control of their sales without having to rely solely on their service providers to drive additional revenue. toP takeaWays: l Learn the psychological and emotional role each step of the client journey plays in driving sales. l Reinvent your client road map with new engagement strategies. l How to inspire your clients to become active participants in the sales process. l How to energize your leadership, grow your sales, distinguish your brand and support your team’s efforts. “The notion of retail sales has evolved tremendously for the spa and wellness industry—as well as the consumer.” recharge & renew your employees through a continuous and customized Performance review Presented By Jon Player INTERACTIvITy: MODERATE HH THE BEST PERFORMANCE REVIEWS aren’t based on forms, documents, and once-a-year reviews: they’re based on dialogue. This session will lay the foundation for lasting coaching and mentoring relationships and ongoing dialogues of continuous improvement. toP takeaWays: l Understanding that comprehensive leadership devel- opment will improve the performance of your organization. l How to improve effectiveness by building skills that empower individuals and teams to solve problems. l Develop a personalized system to provide useful feedback to employees. l Learn to recognize and encourage the personality styles of great leaders, coaches and mentors. “The most effective performance management systems in the world are rooted in ongoing dialogues between people.” Joyful leadership: A Secret Weapon of a Successful Spa Presented By daWn kaiser INTERACTIvITy: MODERATE HH JOY IS THE CATALYST for good people to do great work! In this session, you will discover the business case for joy at work, then learn practical examples to show that a more joyful fulfilling path to leadership is not only attainable, but imperative for your business to thrive. toP takeaWays: l The seven key characteristics of joyful leadership. l Outlining the proven path to building a culture of joy at work. l How to create a joy-driven culture strategy. l How to assess the level of joy in your workplace. “As spa leaders, you have the ability to create a competitive advantage that allows your associates to flourish.” 68 PULSE ■ jULy 2019