Pulse July 2018 | Page 41

MarKEtiNg
creating profits with social media and pr
“ The media needs us more than we need them .”
speaker : christina daves
this session Will connect you With … The best ways to access and use both traditional and social media to reach your customers . Visibility means more people know about your business . Whether it ’ s building your social network or being featured in newspapers , magazines , radio or television , the more exposure you get , the more potential customers will know about your business .
session description : Do you ever wonder how businesses get on TV , radio , print or even national television shows ? In this presentation , DIY PR expert , Christina Daves , will show you how to use social media and free publicity to gain massive visibility . She will share how to create engaging content and gain followers on social media , and she will go through her Get Famous Formula . Daves will show you how to stand out from the crowd and expose your business to potentially millions of new customers .
top 3 takeaways you Won ’ t go Home Without : 1 . Good social media content that will engage your following and how to find it . 2 . How to get free publicity . 3 . How to combine social media and PR for massive exposure to the marketplace .
( CONTINUEd ON PAgE 40 )
Join us at ISPA 2018 to discover more about Davines haircare at the Headshot Station .
us . davines . com