“[ GWI believes ] that industry revenue will return to pre-pandemic levels in 2021 ($ 5 trillion ) and will grow at an impressive 10 percent annual pace through 2025 , when it will reach $ 7 trillion .”
to the economy . So , a $ 20 million investment creates returns of nearly $ 2 billion . This enlightening discussion of heart and microbiome health for women gave attendees much to consider .
OTHER SESSION HIGHLIGHTS Chip Conley , formerly of Joie de Vivre and AirBnB and now the Founder of the Modern Elder Academy ( MEA ), joined the Summit on Zoom from Baja , California , where he is overseeing the construction of a new senior living community , as well as hosting MEA programs . Conley declared that purpose , wellness and community are the three main needs of those over 50 . Many attendees to the MEA programs wanted to continue with a purposeful lifestyle , so the company offered 26 residences as part of a regenerative community , “ built around a farm , not a fairway ,” which sold out in a few weeks without even a website to market them . Needless to say , more communities are planned .
A fascinating conversation on
GWS ANNUAL AWARD WINNERS The following individuals were honored with annual awards at the 2021 Global Wellness Summit .
Christine Clinton ( middle ) was one of four GWS annual award winners .
CHRISTINE CLINTON • Founder , Wellness for Life ! • The Debra Simon Award for Leadership in Furthering Mental Wellness SUE FRIEDLAND • Co-Founder SuperSmartHealth
• The Leading Woman in Wellness Award CRAIG COGUT • Chairman and CEO of Pegasus Capital Advisors • The Leader in Sustainability Award KAREN MOSELEY • President & CEO of HERO • The Leader in Workplace Wellness Award
The Shark Tank of Wellness Global Student Competition Award was bestowed on Linxin Lu of Savannah College of Art and Design , who created Sveet , a portable saliva test for blood sugar designed in the shape of a fortune cookie .
“ Cultivating Well-Being ” was held between Dr . Roizen and Richard Davidson , PhD , Founder and Director of the Center for Healthy Minds . What happens in the human brain when a person reaches a state of wellbeing is still being studied , but it is clear that there are positive effects and that these effects are within our control to develop . Dr . Roizen believes that we should consider the cultivation of wellbeing as a basic need , noting that loneliness carriers a higher risk factor for mortality than obesity does . Humans can cultivate these processes through procedural learning , acquired through practice . Dr . Davidson shared that as little as six minutes per day is enough to learn a valuable stress-relieving technique , just a little more time than we spend brushing our teeth each day .
All of these broad-ranging discussions introduced or expanded upon ideas that will no doubt continue to be vital parts of the discussion about all the ways in which wellness will continue to be a greater and greater focus of everyone from large companies to individual consumers . Spa leaders , of course , are also among that number , and as wellness continues to be at the center of our culture in this ( new ) new era , they and their businesses promise to play a significant role in helping the population make it a larger and larger part of their daily lives . ■
LISA STARR is the Principal of Wynne Business Consulting & Education , which specializes in spa , wellness & salon businesses . Starr has over 35 years of experience in the beauty & wellness industry , spending the last 20 + years as a consultant and educator . Follow her on Twitter @ StarrTalk , on Instagram @ WynneBusiness or email lstarr @ wynnebusiness . com .
32 PULSE ■ FEBRUARY / MARCH 2022