CONVERSATIONS WITH
JOSH RITCHER
JOSH RITCHER is an
author, speaker and mental
empowerment trainer who
helps people rewire their
thinking patterns, resulting in
a more joyful, healthy and
successful life. In addition to
speaking and coaching,
Ritcher volunteers at recovery
centers to help people
overcome addiction. His
e-book, Ship for Brains, is a
favorite of ISPA keynote
speaker and business
guru Daymond John.
YOU CAN
DOWNLOAD A
COPY OF HIS
E-BOOK AT
JOSHRITCHER.COM/
BOOK/
Pulse: In your book, you list quite a number of
self-help practices you’ve tried over the course
of your life. What drove you repeatedly to seek
self-improvement and self-help?
Josh Ritcher: I’ve been into self-improvement from
the first time I bought some Tony Robbins tapes from a
garage sale when I was 17. The thought of figuring out
how to make massive positive change in your life
sounded pretty awesome at the time. That curiosity
continued throughout my life. I’ve always sought out a
deeper understanding of the human condition and
human potential. I love the movies and TV shows where people beat the odds—
the kinds where they survive horrific conditions on a mountain or live through
what medical understanding said they shouldn’t.
P: Your book’s title, Ship for Brains, is funny, but it’s also related to
your key metaphor for understanding the brain. Can you explain that
metaphor to our readers?
R: I was watching a show about cruise ships a few years back. Cruise ships are
such large objects in the ocean that they are extremely susceptible to outside
conditions, like the wind and waves. These outside forces push the ship off
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PULSE
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December 2018