Platinum Sponsor
2017 ISPA CONFERENCE & EXPO
[ comfort zone ]
n
Daily Lunch Sponsor
comfortzone.it
n
Booth Number 513
1.212.924.2454
What are you doing to IGNITE your brand at the 2017 ISPA Conference & Expo? We will
showcase our new lines, but, first and foremost, we will celebrate our B Corp Certification
and our new I Sustain Beauty Campaign, a worldwide initiative to promote artistic, social
and environmental beauty. These
initiatives go far beyond a mere
product and service offering. They
testify to our higher commitment
to become the change we want to
see in the world in terms of sustainability for the people and the planet. They also allow
us to partner and connect with the spa professionals and the end consumers at a deeper
How has being a member of
ISPA impacted your company?
The spa world has gone
through tremendous growth
in the recent years in
dimension, credibility and its
impact on the society; for
sure ISPA has had a key role
in making the spa community
visible and heard! Being an
Italian company with a
strong focus on internation-
alization, ISPA has helped
Comfort Zone to understand
and develop the American
Market and to meet many
key influencers and potential
partners.
– Brian Brazeau,
General Manager
level, involving personal and social ethical values.
How does your brand IGNITE the future
of the spa industry? We will offer spa
professionals innovative products and
services for baby boomers, but also a
complete new approach to engage the
new target of modern spas: the millen-
nials. We believe it is key for spas to have
different and specific solutions that can
be innovative from a formulation stand-
point, but also have a fresh and unique
communication that can speak the
language of modern, contemporary early adopters who have to face the urban lifestyle
stress.
What exciting product is your company showcasing at the 2017 ISPA Conference & Expo?
The ISPA Conference plays a key strategic importance in the international professional
skincare industry: we have therefore chosen it as the perfect stage for our worldwide
relaunch of our Skin Regimen line correcting and preventing the effects of Lifestyle
Aging.
All formulas have been created according to our Science-based Conscious Formulas™
and are rich in natural-origin ingredients and free from silicones, parabens, colorants and
animal derivatives. Among the hero booster collection, the 10.0 TULSI BOOSTER is a pure
concentrated formula of a holy Indian herb known for its adaptogenic properties. It
increases the the body's resistance to stress, contributes to eliminating toxins, and
reduces inflammatory processes.
62
PULSE
■
August 2017